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Triple The Prospects In Your
Funnel By Making Every Prospect Count
Ask sales professionals and business owners if they need
to generate more prospect
leads for their sales pipeline and you will hear a resounding
YES. This is what my clients tell me all
the time. The disconnect occurs when I
meet with them and investigate the process they are currently using
with new prospect leads gathered at trade
shows, networking events etc.
Guess what I find? They have so many
prospect leads they are cherry picking and
choosing to follow up only those they believe are hot and ready to
buy. They do this because of a
perceived time restraint.
Sound familiar? What happened to the remaining cold and warm
prospect leads? Are they in a stack on
your desk or lost in a folder somewhere? No one is following up and
talking to them. Is there potential here?
While going after the low hanging fruit will help you reach your
short term goals for this month*s or next quarter*s sales target,
you are only playing your A team and not developing your farm team.
How much money are you leaving on the table for the competition who
offers a similar product or service and is communicating with every
prospect?
To get more hot prospects tomorrow you
need to put a system in place today to leverage
the numbers, increase the funnel and maximize the potential
on your doorstep. What is needed is a follow up strategy that
not only organizes, builds
and manages a prospect database but also
communicates and educates.
A long term strategy that
gets those cold and warm prospects
currently lost to follow up, into the sales funnel and gives
them a chance to bake from cold through warm to hot.
Hot and ready for you to close the deal
tomorrow.
The result? More new hot prospects to mine
for incremental growth and revenue that
can be added on top of your current business.
Here are 5 simple things you can do today to
start building your follow up system, leverage your time and
information to triple the number of prospects in your
marketing funnel. Make every prospect you
have count.
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Put every
business card you currently have into a
database
-
Start
marketing and educating about what you offer and how your solution
can help solve problems.
-
Insert
hyperlinks directing prospects back to your website where they can
find information.
-
Commit to
communicating on a regular basis and ask for
feedback.
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Build a
series of drip marketing communications.
Build it once and you can
leverage it over and over
with each new
prospect.
Once you get going you can optimize your time and money by
expanding your system and utilizing
automation and email marketing to reach even more
prospect leads.
Let's take a look at your sales funnel. To
celebrate spring and new beginnings I am offering a sales funnel
optimization consultation to the first 10 people who contact me.
Click here to activate your sales funnel consultation
and discover the hidden road blocks that are preventing you from
cashing in on the opportunities already on your doorstep. |
