First and foremost, Cheryl always brings her very best effort to the business at hand. High energy, smart, organized, perceptive and amazingly detail oriented, Cheryl is a natural in the marketing milieu. Any and all sales executives would do well by adding her to their team.
Sales Support Services Information for Oakville & Mississauga
Outside Sales Has Changed! Have Your Techniques?
“Outside sales is extinct” It is time to get “ more strategic about how they engage, support and sell to their customers.” Jeremy Miller, Leapjob Read the full article
Your clients are no longer waiting for sales professionals to bring them information about product or services; they are actively using Google to find solutions online similar to the ones you offer. In fact 70% of sales start with internet search.
“Sales process engineering, a process that maximizes opportunity flow.” Justin Roff-Marsh, Managing Director of Ballistix
Let's face the facts. Sales and business professionals are spending time on activities that do not maximize their expertise in building client relationships and closing deals.
It doesn't matter where you look, or who you talk to, people are talking about how business in general has changed. It's simple! You need more sales! Therefore you need to get your business in front of more prospects! That's exactly what Cheryl Scoffield, Sales Facilitator does. She is a follow up specialist who manages follow through activities, building sales funnel systems that leverage prospect leads, maximizing follow through and nurturing the relationships critical to sustaining sales momentum. Systems that can utilize your current communication tools and marketing material to keep your business in front of every prospect lead and client long enough to nurture relationships from warm to HOT!
Sales Support - Flexible monthly packages
Meet the needs of your business, without taking on the costs associated with hiring permanent staff. That's another benefit of partnering with Executive Sales Support.
| One, Two or Three days per week | 6 hr day |
| Additional flexible packages Trade Show/Event attendance |
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| Upgrade your skills with software training - Skills based training designed around your business needs and available one on one at your office. Instruction manual included. | $500 for 4 hrs |
Business Development-Marketing-Client Relationships-List Building
Do you really follow up with all the prospect leads that come your way? Typically, sales professionals concentrate their efforts on the top “hot prospect leads” while others go cold and languish forgotten in a folder.List Building/Database Setup/Management
Get every client and prospect lead from business cards, trade shows and website inquiries into your sales funnel.- Build new and clean existing database of contacts.
- Background research using Internet, industry categories or association memberships to build lists of new prospects.
- Call down the list to confirm key contact names.
Newsletter/E-mail Campaigns/E-mail Marketing
Develop communication initiatives and tools to keep your company top of mind with every prospect in your sales funnel.- Build branded newsletter template utilizing your business image elements.
- Insert/develop your newsletter content.
- Upload to your online broadcaster/set up of Swiftpage .
- Analysis of statistics. For example opens, bounced, comparison to previous campaigns.
- Preparation of call list for follow up by sales.
Development of Value Added Content
Develop value added content such as articles and white papers to nurture relationships and keep clients and prospects engaged with your company and up to date on your product and service offerings.- Brainstorm ideas for existing untold success stories within your business.
- Spoken word – to- MSWord transcription of teleseminars and interviews for repurposing into newsletters or articles.
- Professional document formatting.
- Editing/proofreading.
E-mail Campaign Automation/Drip Marketing
Put your communication initiatives on cruise control with Drip Marketing to effectively and automatically communicate with your customers and build profitable relationships.- Design multi-step campaigns for your newsletter, value added content or seminar/event information.
Direct Mail Campaigns
- Organization and implementation of direct mail campaigns.
- Fulfill resulting brochure/catalog requests.
Customer Satisfaction Questionnaires
- Implementation of online customer satisfaction questionnaires.
- Analysis of response statistics
Business Image Coordination
- Creation of custom communication materials ie: postcards, flyers, business cards, etc.
- Creation of custom business templates for letters, memos, reports and manuals using your business image elements.
Business Operations- Sales Team Support 
These are the activities that sales and business professionals have the most trouble with but are critical to maintaining business growth.
Business Operations
- Develop statistical spreadsheets that compile/compare and put operational numbers at your fingertips.
- Develop job function process manuals.
- Internal meeting preparation, agenda, minutes, distribution.
- Follow through on identified action items.
Sales Team Support
Do what YOU do best. Sell Better and Sell MORE. Be ready for your next sales call with statistical data about the relationship you have with the client.- Develop statistical spreadsheets for tracking/comparing sales numbers.
- Develop spreadsheets to track sales expenses.
- Develop Won Sales Analysis to highlight exactly where sales are generated.
- Prepare to duplicate business areas that are working.
Sales Incentives and Miscellaneous
- Reminders about special occasions.
- Purchase and delivery of gifts, flowers and gift baskets.
- Thank you notes written and delivered.
- Organization of office-kitchen supply and ordering.
Sales Promotion/Trade Shows/Parties
- Golf tournaments - administration, track incoming gifts, arranging foursomes, gift purchases.
- Organization of Christmas parties and other celebrations.
